SHOW DAILY SPONSORSHIP OPPORTUNITIESWITH AUSA'S OFFICIAL & EXCLUSIVE MEDIA PARTNER  If you’re interested in any of the below opportunities, email Defense News at advertisingsales@mco.com . |
 | DIGITAL SHOW DAILY |
 | DIGITAL SHOW DAILY |
 | AUSA DAILY OUTLOOKThis email product is delivered to inboxes at the top of the morning on days 1, 2 & 3 of AUSA. The Daily Outlook breaks down everything there is to know about the upcoming conference day and suggestions items to keep an eye out for. Expect spotlights on agencies or PEOs speaking or featured that day. Sponsors will receive a logo placement and digital ad within the Outlook email. |
 | DIGITAL RECAP PAGEUpon completion of the show, this digital recap will include news coverage, commentaries, and lessons learned from AUSA Annual 2026. It will examine what to expect from the U.S. Army in the year ahead. The digital recap offers exclusive sponsorship, with opportunity to promote thought leadership within the page, in addition to digital advertising opportunities on the page. |
 | BREAKFAST EVENT SERIESDefense News will host a morning event each day of the show, in a room at the Walter E. Convention Center. Each event includes government speaker(s) and explores specific aspects of Army. The events will be live streamed to capture virtual attendees as well. Sponsors have the opportunity to generate leads and position their company as a thought leader by having 100% share of voice in sponsorship and by having someone from their company speak during the event. |
 | LUNCH EVENT SERIESDefense News will host an event each day of the show, in their booth on the show floor. Each event includes government speaker(s) and explores specific aspects of Army. The events will be live streamed to capture virtual attendees as well. Sponsors have the opportunity to generate leads and position their company as a thought leader by having 100% share of voice in sponsorship and by having someone from their company speak during the event. |
 | COCKTAIL EVENT SERIESDefense News will host an event each afternoon of the show, in their booth on the show floor. Each event includes government speaker(s) and explores specific aspects of Army. The events will be live streamed to capture virtual attendees as well. Sponsors have the opportunity to generate leads and position their company as a thought leader by having 100% share of voice in sponsorship and by having someone from their company speak during the event. |
 | DEFENSE NEWS STATE OF THE ARMYThe October issue of Defense News will take a close look at the business, technology platforms, procurement trends and policies affecting the U.S. Army and allied ground forces. It will be distributed to Defense News’ distribution of 40,000+ subscribers. High impact advertising options include a full-cover, wrap, front page banner, sticker, and more. Standard print advertising is also available. |
 | PARTNER SPOTLIGHTThis product is available for those who wish to position themselves as thought leaders. A one-page “advertorial” from your company will run in a select day of the Print Show Daily. In addition to that, a sponsor also receives a full page add in the Print Show Daily. Published by Defense News and Army Times, in partnership with AUSA, the Print Show Daily will be distributed and available each day of the show. It will be hand distributed and available in bins throughout the show floor. No other publication will be circulated at the show. |
 | BOOTH INTERVIEW VIDEOSDefense News will visit a company’s booth for a 1 - 2 hours and conduct a video interview with SME from that company. A 5 - 8 minute video will then be produced using the interview footage along with B-roll footage provided by the client. The final video will be added to the Defense News website alongside AUSA coverage. |
 | TAKE 5 VIDEOSTake Five is a fast, exclusive, interview opportunity designed to get your product in front of decision makers. Companies are interviewed on camera and asked a series of five questions in five minutes. These video interviews are conducted by Defense New’s video team in a non-booth space and published to a dedicated video hub on defensenews.com. |
If you’re interested in any of the above opportunities, email Defense News at advertisingsales@mco.com . |