GovTribe Personas

Personas is a new feature on the GovTribe platform that allows you to uncover powerful insights into government buyer and industry behaviors, interests, and purchasing patterns. Personas gives you an unparalleled competitive edge in government contracting. With this data, you can craft personalized messaging that drives awareness and builds trust with the contacts that matter most, teeing you up for a home run.

With Personas, you can:

Reach Buyers Before RFPs

Find, learn about, and contact buyers, teaming partners, mentors, and more long before RFPs are released. This means you can start building relationships and shaping future contract requirements early on, giving you a head start in the bidding process.

Discover Exclusive Industry Insights

Uncover valuable intelligence on key industry players' interests, behaviors, and purchasing patterns. This information can help you make better-informed decisions and tailor your business development and marketing efforts to speak to your ideal customer personas.

Export Customized Contact Lists

Create and download personalized contact lists based on your target market. You can add contacts individually or filter them by agency, NAICS code, market, activity, and more. Plus, the wizard function makes it easy to get help if you need it.

Utilize Data-Informed Marketing

Marketing professionals can use Personas data to create thoughtful campaigns targeting high-value individuals, achieving more significant returns on smaller, more focused campaign investments. These highly personalized campaigns can increase the likelihood of your organization's key differentiators being part of the RFP requirements, making your organization the only company capable of doing the work. 

About GovTribe:

GovTribe provides industry-leading market intelligence and capture tools for federal government contractors. Our mission is to make the tools and data required to compete in the federal market accessible and modern, while keeping the end-user in mind. With GovTribe, contractors can identify federal sales opportunities before anyone else knows they exist, giving them the edge they need to win more contracts and grow their business.  Schedule a demo to learn more about how GovTribe Personas can help your business succeed in the federal marketplace.